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Smartwool

When we started making socks back in 1994, our founders simply wanted to be able to ski longer without getting cold toes.

That’s when they discovered the benefits of Merino wool as a performance fabric. It was soft (softer than any wool they had ever felt), moisture-wicking, thermoregulating (warm when it’s cold, and cool when it’s warm), sustainable, and odor-neutralizing—helping to keep feet dry, comfortable, and warm for longer than the synthetic socks they were wearing at the time. It worked so well, in fact, that we use it in almost every single item we make.

Smart Wool Kid's Patch Beanie Light Gray Heather

Smart Wool
Original price $35.00 - Original price $35.00
Original price
$35.00
$35.00 - $35.00
Current price $35.00

Winter adventures call for winter gear. This kids' beanie is just the thing to help keep the littlest heads in the family feeling comfy and warm...

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Original price $35.00 - Original price $35.00
Original price
$35.00
$35.00 - $35.00
Current price $35.00

Smart Wool Kid's Hike Full Cushion Crew Socks Wild Salmon Stripe

Smart Wool
Original price $18.00 - Original price $18.00
Original price
$18.00
$18.00 - $18.00
Current price $18.00

Our Kids’ Hike Full Cushion Striped Crew Socks look as snappy as they feel. They’re designed with an elasticized arch brace for support, a flat kni...

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Original price $18.00 - Original price $18.00
Original price
$18.00
$18.00 - $18.00
Current price $18.00

Smart Wool Kid's Hike Full Cushion Crew Socks Grey Stripe

Smart Wool
Original price $15.00 - Original price $15.00
Original price
$15.00
$15.00 - $15.00
Current price $15.00

Our Kids’ Hike Full Cushion Striped Crew Socks look as snappy as they feel. They’re designed with an elasticized arch brace for support, a flat kni...

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Original price $15.00 - Original price $15.00
Original price
$15.00
$15.00 - $15.00
Current price $15.00

Smart Wool Everyday Solid Rib Light Cushion Crew Socks

Smart Wool
Original price $23.95 - Original price $23.95
Original price
$23.95
$23.95 - $23.95
Current price $23.95

Step up your everyday sock game with our Everyday Solid Rib Crew Socks. These Merino crew socks feature a "stay put" fit, enhanced durabil...

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Original price $23.95 - Original price $23.95
Original price
$23.95
$23.95 - $23.95
Current price $23.95

Smart Wool Run Targeted Cushion Pattern Ankle Socks Graphite

Smart Wool
Original price $20.95 - Original price $20.95
Original price
$20.95
$20.95 - $20.95
Current price $20.95

If you want footwear that will put as much comfort as possible into your run, check out our Run Targeted Cushion Pattern Ankle Socks. The...

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Original price $20.95 - Original price $20.95
Original price
$20.95
$20.95 - $20.95
Current price $20.95

Smartwool Men's Hike Classic Medium Gray

Smart Wool
Original price $20.95 - Original price $20.95
Original price
$20.95
$20.95 - $20.95
Current price $20.95

Sock Height: Crew Our first sock construction, only now featuring recycled nylon (content varies by style) Flat knit toe seam for additional co...

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Original price $20.95 - Original price $20.95
Original price
$20.95
$20.95 - $20.95
Current price $20.95

Smartwool Men's Charcoal Heather/Tibetan Red Heather

Smart Wool
Original price $25.95 - Original price $25.95
Original price
$25.95
$25.95 - $25.95
Current price $25.95

Meet the one sock you'll need all winter. These rugged socks give a nod to classic ragg wool but offer the comfort and benefits of modern Merino....

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Original price $25.95 - Original price $25.95
Original price
$25.95
$25.95 - $25.95
Current price $25.95