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More than ever Superga has become the sneaker of choice for style and quality connoisseurs all over the city. The brand was born in Torino Utaly in 1911 under the direction of Walter Martiny:

In 1925 Superga invented the 2750 model, shoes with vulcanized rubber soles. From 1934, the firm diversified its production to new collections dedicated to other sports and daily life.

After WWII, Superga restarted production specializing solely in the production of high quality footwear. In 1951 the firm merged with Pirelli, which brought it new funds and made it possible to sharply increase the production of tennis shoes.

Stocked at Tip Top Shoes the 2750 for men and women and 2790 Platform for Women. Kids sizes at Tip Top Kids Shoes

The post SUPERGA Sneakers : The History appeared first on Tip Top Shoes NYC Blog.