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Smartwool

When we started making socks back in 1994, our founders simply wanted to be able to ski longer without getting cold toes.

That’s when they discovered the benefits of Merino wool as a performance fabric. It was soft (softer than any wool they had ever felt), moisture-wicking, thermoregulating (warm when it’s cold, and cool when it’s warm), sustainable, and odor-neutralizing—helping to keep feet dry, comfortable, and warm for longer than the synthetic socks they were wearing at the time. It worked so well, in fact, that we use it in almost every single item we make.

Smart Wool Men's Everyday Margarita Crew Socks White Stripe

Smart Wool
Original price $21.95 - Original price $21.95
Original price
$21.95
$21.95 - $21.95
Current price $21.95

Put your feet first with the Everyday Margarita Crew Socks. These premium Merino socks feature a secure fit for all-day comfort, plus Shred Shield ...

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Original price $21.95 - Original price $21.95
Original price
$21.95
$21.95 - $21.95
Current price $21.95

Smart Wool Kid's Wintersport Polar Bear Purple Eclipse

Smart Wool
Original price $22.00 - Original price $22.00
Original price
$22.00
$22.00 - $22.00
Current price $22.00

Get them ready for a full day of exploring in the Kids' Wintersport Full Cushion Polar Bear Pattern OTC Socks. This cozy Merino wool sock features ...

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Original price $22.00 - Original price $22.00
Original price
$22.00
$22.00 - $22.00
Current price $22.00

Smart Wool Kid's Hike Full Cushion Crew Socks Laguna Blue Stripe

Smart Wool
Original price $18.00 - Original price $18.00
Original price
$18.00
$18.00 - $18.00
Current price $18.00

Our Kids’ Hike Full Cushion Striped Crew Socks look as snappy as they feel. They’re designed with an elasticized arch brace for support, a flat ...

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Original price $18.00 - Original price $18.00
Original price
$18.00
$18.00 - $18.00
Current price $18.00

Smart Wool Kid's Hike Full Cushion Crew Socks Wild Salmon Stripe

Smart Wool
Original price $18.00 - Original price $18.00
Original price
$18.00
$18.00 - $18.00
Current price $18.00

Our Kids’ Hike Full Cushion Striped Crew Socks look as snappy as they feel. They’re designed with an elasticized arch brace for support, a flat kni...

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Original price $18.00 - Original price $18.00
Original price
$18.00
$18.00 - $18.00
Current price $18.00

Smart Wool Kid's Hike Full Cushion Margarita Crew Socks Laguna Blue

Smart Wool
Original price $18.00 - Original price $18.00
Original price
$18.00
$18.00 - $18.00
Current price $18.00

To put some pep in your kids’ hiking step, be sure to have them wear the right socks. That’s where our Kids’ Hike Full Cushion Margarita Crew Socks...

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Original price $18.00 - Original price $18.00
Original price
$18.00
$18.00 - $18.00
Current price $18.00

Smart Wool Kid's Hike Full Cushion Margarita Crew Socks Ultra Violet

Smart Wool
Original price $18.00 - Original price $18.00
Original price
$18.00
$18.00 - $18.00
Current price $18.00

To put some pep in your kids’ hiking step, be sure to have them wear the right socks. That’s where our Kids’ Hike Full Cushion Margarita Crew So...

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Original price $18.00 - Original price $18.00
Original price
$18.00
$18.00 - $18.00
Current price $18.00

Smartwool Women's Margarita Crew Black Stripe

Smart Wool
Original price $21.95 - Original price $21.95
Original price
$21.95
$21.95 - $21.95
Current price $21.95

Put your feet first with the Everyday Margarita Crew Socks. These premium Merino socks feature a secure fit for all-day comfort, plus Shre...

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Original price $21.95 - Original price $21.95
Original price
$21.95
$21.95 - $21.95
Current price $21.95

Smart Wool Everyday Solid Rib Light Cushion Crew Socks

Smart Wool
Original price $23.95 - Original price $23.95
Original price
$23.95
$23.95 - $23.95
Current price $23.95

Step up your everyday sock game with our Everyday Solid Rib Crew Socks. These Merino crew socks feature a "stay put" fit, enhanced durabil...

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Original price $23.95 - Original price $23.95
Original price
$23.95
$23.95 - $23.95
Current price $23.95

Smart Wool Everyday Solid Rib Light Cushion Crew Socks

Smart Wool
Original price $23.95 - Original price $23.95
Original price
$23.95
$23.95 - $23.95
Current price $23.95

Step up your everyday sock game with our Everyday Solid Rib Crew Socks. These Merino crew socks feature a "stay put" fit, enhanced durabil...

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Original price $23.95 - Original price $23.95
Original price
$23.95
$23.95 - $23.95
Current price $23.95

Smart Wool Everyday Anchor Line Zero Cushion Crew Socks

Smart Wool
Original price $20.95 - Original price $20.95
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Current price $20.95

Our Everyday Anchor Line Crew socks will help keep you comfortable on your everyday adventures. With features like a secure fit and a comf...

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Original price $20.95 - Original price $20.95
Original price
$20.95
$20.95 - $20.95
Current price $20.95

Smart Wool Men's Everyday Larimer Light Cushion Crew Socks Black/Taupe Heather

Smart Wool
Original price $26.95 - Original price $26.95
Original price
$26.95
$26.95 - $26.95
Current price $26.95

  Meet the one sock you'll need all winter. These rugged socks give a nod to classic ragg wool but offer the comfort and benefits of modern...

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Original price $26.95 - Original price $26.95
Original price
$26.95
$26.95 - $26.95
Current price $26.95

Smart Wool Everyday Zero Cushion No Show Socks

Smart Wool
Original price $14.95 - Original price $14.95
Original price
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$14.95 - $14.95
Current price $14.95

With a seamless opening that reduces pressure, our Everyday No Show Socks can feel as good in your dress shoes as in your sneakers. They’...

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Original price $14.95 - Original price $14.95
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Current price $14.95

Smart Wool Run Targeted Cushion Pattern Ankle Socks Graphite

Smart Wool
Original price $20.95 - Original price $20.95
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Current price $20.95

If you want footwear that will put as much comfort as possible into your run, check out our Run Targeted Cushion Pattern Ankle Socks. The...

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Original price $20.95 - Original price $20.95
Original price
$20.95
$20.95 - $20.95
Current price $20.95

Smart Wool Run Targeted Cushion Ankle Socks Black

Smart Wool
Original price $20.95 - Original price $20.95
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$20.95 - $20.95
Current price $20.95

Be sure to start your next run with footwear that offers as much comfort as possible. Our Run Targeted Cushion Ankle Socks are designed w...

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Original price $20.95 - Original price $20.95
Original price
$20.95
$20.95 - $20.95
Current price $20.95

Smartwool Men's Hike Classic Medium Gray

Smart Wool
Original price $20.95 - Original price $20.95
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Current price $20.95

Sock Height: Crew Our first sock construction, only now featuring recycled nylon (content varies by style) Flat knit toe seam for additional co...

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Original price $20.95 - Original price $20.95
Original price
$20.95
$20.95 - $20.95
Current price $20.95

Smartwool Women's Everyday Best Friend Crew Socks Black

Smart Wool
Original price $22.95 - Original price $22.95
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$22.95 - $22.95
Current price $22.95

Features Sock Height: Crew Flat knit toe seam for additional comfort Elasticized arch brace for secure fit Made in USA of Imported Yarn: 66% M...

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Original price $22.95 - Original price $22.95
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Current price $22.95

Smartwool Women's Everyday Cable Crew

Smart Wool
Original price $21.95 - Original price $21.95
Original price
$21.95
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Current price $21.95

Sock Height: Crew Signature Smartwool® sock Women's specific fit; narrower heel and slimmer fit Made in the USA of Imported Yarn: 73% Merino W...

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Original price $21.95 - Original price $21.95
Original price
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$21.95 - $21.95
Current price $21.95

Smartwool Men's Charcoal Heather/Tibetan Red Heather

Smart Wool
Original price $25.95 - Original price $25.95
Original price
$25.95
$25.95 - $25.95
Current price $25.95

Meet the one sock you'll need all winter. These rugged socks give a nod to classic ragg wool but offer the comfort and benefits of modern Merino....

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Original price $25.95 - Original price $25.95
Original price
$25.95
$25.95 - $25.95
Current price $25.95

Smartwool Women's Popcorn Cable Socks Black

Smart Wool
Original price $27.95 - Original price $27.95
Original price
$27.95
$27.95 - $27.95
Current price $27.95

Wearing the Popcorn Cable is like wearing your favorite comfy sweater on your feet. Bursting with varying texture zones and patterns, this cushione...

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Original price $27.95 - Original price $27.95
Original price
$27.95
$27.95 - $27.95
Current price $27.95